Privacy policy

Last updated: February 5, 2025

This Privacy Policy describes how VINCE ECOM B.V. (the "Site," "we," "us," or "our") collects, uses, and discloses your personal data when you visit, use, or make a purchase on purposewear.co.uk (the "Site") or otherwise interact with us regarding the Site (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether you are a customer, a website visitor, or any other individual whose information we have collected under this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Data

To provide the Services, we collect personal information about you from various sources, as outlined below. The type of data we collect and use depends on your interactions with us.

In addition to the specific uses described below, we may use the data we collect to communicate with you, provide or improve the Services, comply with applicable laws, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Data We Collect

The type of personal data we obtain depends on your interactions with our Site and your use of our Services. When we use the term "personal data," we mean data that identifies, relates to, describes, or can be associated with you. Below are the categories and specific types of personal data we collect.

Information You Provide Directly

Information you provide directly through our Services may include:

  • Contact details, including your name, address, phone number, and email address.
  • Order details, including your name, billing address, delivery address, payment confirmation, email address, and phone number.
  • Account details, including your username, password, security questions, and other information used for account security.
  • Customer support information, including any information you choose to include in communications with us, such as when you send a message through the Services.

For some features of the Services, you may need to provide us with certain information about yourself. You may choose not to provide this information, but doing so may prevent you from using or accessing certain features.

Information We Collect About Your Usage

We may also automatically collect certain data about your interaction with the Services ("Usage Data"). This may involve the use of cookies, pixels, and similar technologies ("Cookies"). Usage Data may include details on how you access and use our Site and your account, including device information, browser information, network connection details, your IP address, and other data related to your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.
  • Our payment processors, who collect payment details (e.g., bank account, credit card, or debit card details, billing address) to process your payments, fulfill your orders, and deliver the requested products or services.

When you visit our Site, open or click on emails we send, or interact with our Services or ads, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

All information we obtain from third parties is handled in accordance with this Privacy Policy. See also the section below on Third-Party Websites and Links.

How We Use Your Personal Data

Providing Products and Services

We use your personal data to provide the Services under the agreement we have with you, including processing payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, managing your account, handling shipping, and facilitating returns and exchanges.

Marketing and Advertising

We may use your personal data for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications via email, SMS, or mail, and showing you advertisements for products or services.

Security and Fraud Prevention

We use your personal data to detect, investigate, or take action against potential fraudulent, illegal, or malicious activity. If you use the Services and register an account, you are responsible for keeping your account credentials secure. If you believe your account has been hacked, contact us immediately.

Communication and Service Improvement

We use your personal data to provide customer support and improve our Services.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies used with Shopify, visit Shopify's Cookie Policy.

Most browsers automatically accept Cookies, but you can configure your browser settings to remove or reject them. Blocking Cookies may negatively impact your user experience and some Services may not function properly.

How We Disclose Personal Data

Under certain circumstances, we may disclose your personal data to third parties, including:

  • Vendors and third parties that provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
  • Business and marketing partners who provide services and show advertisements.
  • Affiliates within our corporate group.
  • In connection with a business transaction, such as a merger or bankruptcy, to comply with legal obligations, enforce service terms, and protect rights.

Third-Party Websites and Links

Our Site may contain links to third-party websites or online platforms. We are not responsible for the privacy or security of such sites. If you share information on social media networks or other public areas, it may be visible to other users.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us to have it deleted.

Data Security and Retention

We take security measures to protect your data, but no security system is completely foolproof. We retain personal data based on factors such as maintaining accounts, providing Services, and legal obligations.

Your Rights

Depending on your location, you may have rights regarding your personal data, including:

  • Right to access
  • Right to delete
  • Right to correct
  • Right to data portability
  • Right to restrict processing
  • Right to withdraw consent
  • Right to appeal

You can exercise these rights where indicated on our Site or by contacting us.

Complaints

If you have complaints about how we process your personal data, contact us using the details below. If you are not satisfied with our response, you may appeal or file a complaint with your local data protection authority.

International Users

We may transfer, store, and process your data outside your country, relying on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you want to exercise your rights, you can contact us at:

📧 support@purposewear.co.uk
📍 Business address: 3201 SE 55th St, Oklahoma City, Oklahoma 73135, USA
📍 Warehouse address: Jules Verneweg 24, 7821AE Emmen

Under applicable data protection laws, unless explicitly stated otherwise, we are the data controller of your personal data.